Design studies that deliver UX insights

Matrix question A matrix question is a study activity that groups together all the relevant questions on a particular topic in a row-column format. This simplified activity allows your study participants to view and answer survey questions in a single glance. Very often, matrix style  answer choices are offered on a scale. What is the… Read More »What are Matrix Questions, and How Can I Add Them to my Study?

Userlytics’ “Saved Activities” feature allows users to save their favorite study activities in order to quickly reuse them in future studies. “Saved Activities” are completely unique to you and your team, and can help you stay consistent across studies and also provide helpful benchmarking analysis over time. Below, we’ll go over how to use the… Read More »How to Use Saved Activities within your Study

Test Images in Usability Studies Userlytics’ image testing feature allows you to add images to your test tasks to gain more thorough, valuable feedback on different aspects of your digital asset. Below, we’ll go over what types of tasks you can add images to, how to add images, and any restrictions there are to adding… Read More »How to Test Images in your Usability Study

With Userlytics easy-to-use test builder, you can create custom UX tests for your own participants or participants from our global panel of over 1.6 participants. The Activities tab on your test builder allows you to choose from a variety of different task and question types for your usability test(s). Each task comes with a generic… Read More »Different Activities Available in the Userlytics Study Builder

Tree Testing Clients, Tree Testing Clients, Tree Testing Clients With Userlytics’ Tree Testing capability, you can improve the information architecture of your websites, apps and digital prototypes. Also known as reverse card sorting or card-based classification, tree testing is an excellent way to evaluate the findability of topics within your digital asset. What is Tree… Read More »Tree Testing

With Userlytics’ Card Sorting capability, you can ensure the information architecture of your digital asset is clear, intuitive, and leads your customers to where they’re trying to go. With a more direct website layout, you can increase your conversions, retain customers, and boost business. What is Card Sorting? Card Sorting is a popular tool for… Read More »Card Sorting: What is it, and how can it Benefit your Study?

Skipping Logic is a feature that determines which questions will be asked next based on how the previous question was answered. Skipping logic, also known as branching logic, allows you to customize test questions to the actions and answers of your tester. Additionally, skipping logic creates smoother tests as questions which are unnecessary for some… Read More »Skipping Logic