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Press Release

Userlytics Launches AI Study Designer and Qual Reporting, Advancing AI-Assisted UX Research from Design to Decisions

 Published: Oct 06, 2026

The new capabilities help teams turn research goals into editable study drafts and qualitative session data into evidence-backed reports, with human oversight throughout the UX research process.

MIAMI, FL — October 7, 2026 — Userlytics, an all-in-one global UX research platform, today announced AI Study Designer and Qual Reporting, two new capabilities that help teams move from defining what they want to learn to interpreting what their research reveals. AI Study Designer generates a study draft from a research goal, while Qual Reporting brings qualitative findings, supporting evidence, and recommendations together in a comprehensive report.

The releases complete Userlytics’ end-to-end AI-assisted workflow across study design, launch, moderation, and analysis. Product managers, UX designers, UX researchers, and cross-functional teams can spend less time on setup and manual synthesis, with opportunities to review, refine, and interpret the work throughout the process.

“Teams need a bridge from the questions they want to answer to the decisions they need to make,” said Alejandro Rivas-Micoud, CEO of Userlytics. “AI Study Designer and Qual Reporting bring us closer to that goal, connecting AI-powered study design AI enabled analysis capabilities already on our platform. Human beings provide the user experience, as well as the judgment and oversight that make UX research valuable, while AI sets the pace, at scale.”

AI Study Designer: From a Research Goal to a Study Ready for Review

YouTube Video

AI Study Designer gives teams a starting point beyond a blank study. Researchers describe what they want to learn in their own words, or choose a preset goal such as testing a website, evaluating a prototype, comparing design concepts, or optimizing a checkout flow.

A single sentence is enough to get started and AI Study Designer turns the research goal into a draft study that includes methodology, audience, screener and script. Teams can review and edit the draft before launching the study themselves.

For experienced UX researchers, the feature reduces the work of building an initial draft. Teammates newer to user testing can get started without first having to choose a methodology, activities, or questions. The guided process helps them translate a business objective into a study in minutes. AI Study Designer is available for both unmoderated and quantitative studies.

Qual Reporting: From Qualitative Sessions to a Strategic Story

YouTube Video

Qualitative research can leave teams with hours of recordings and the substantial task of connecting individual observations into findings that stakeholders can act on. Qual Reporting helps bring that work together across an entire study.

As a study progresses, Userlytics brings together session summaries, transcripts, annotations, and study goals in the background. Once sessions are complete, a single click starts a deeper analysis across the study. The AI cross-references the research data to identify recurring patterns, filter out noise, and connect findings with supporting evidence.

The resulting report includes an executive summary, key findings, strategic areas, and actionable recommendations. Study goals guide the analysis, helping keep the report focused on the questions the team set out to answer. Researchers remain responsible for interpreting the findings and deciding how to use them.

“An individual session can reveal something important, but teams also need to understand what repeats across the study and what those patterns mean for their next decision,” said Jorge Baez, Chief Product and Technology Officer at Userlytics. “Qual Reporting aligns patterns, evidence, and recommendations together around the study’s goals, helping teams spend more time on decision making and sharing what they have learned.”

Connecting AI Assistance with Human Research Judgment

The new capabilities build on Userlytics’ existing suite of AI UX Tools, including: AI Insights, AI Annotations, AI Chart Summaries, and Quant Reporting, to name a few. Together, these capabilities support a connected workflow: define the goal, review and launch study design, and collect and synthesize findings for stakeholders. Human oversight remains central to how studies are shaped and how their results inform decisions.

Availability

AI Study Designer and Qual Reporting are now available on the platform. AI Study Designer is available for both unmoderated and quantitative studies. Teams can contact their Userlytics account manager to learn more about access and availability.

Media Contact

Gabriel Rivas-Micoud

marketing@userlytics.com

Userlytics

Userlytics
Userlytics Corporation

Since 2009, Userlytics has helped enterprises, government organizations, nonprofits, agencies, and startups understand their users and optimize their user experiences. Through our UX research platform, global participant panel, and educational resources, we make user research more accessible while sharing insights, expert perspectives, and conversations that help shape the UX community.

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