Lucas Fernández Durango

Lucas Fernández Durango is an operations and strategy professional at Userlytics with more than eight years of experience in operations, project coordination, and cross-functional business environments. His work combines analytical thinking, organization, leadership, and collaboration to help teams deliver complex projects efficiently.

At Userlytics, Lucas has played an important role in coordinating the operational side of UX research. His responsibilities have involved working across clients, sales teams, product teams, and research operations to facilitate high-quality user experience studies.

A key part of Lucas’s experience is managing the complexity that comes with conducting UX research at scale. His work requires coordinating different stakeholders, maintaining clear communication, managing operational details, and ensuring that research projects are delivered on time and to a high standard.

Recommendations from colleagues highlight his ability to coordinate between clients, sales, and product teams while supporting UX research studies. He has been described as an organized, reliable, and highly professional team player who is able to remain calm and effective in fast-paced and challenging environments.

Lucas’s analytical approach is also reflected in his academic and professional background. His LinkedIn profile lists coursework in business strategy, business and finance, international business consultancy, managing business operations, research methods, and organizational leadership.

He studied at IE Business School between 2017 and 2018, where his coursework included Business Strategy for Competitive Advantage, Research Methods, Managing Business Operations, Leading and Managing Change, and International Business Consultancy.

Lucas is bilingual in English and Spanish, supporting his work in international and multicultural business environments. His professional experience in Madrid and within Userlytics has given him exposure to clients and teams working across different markets.

His perspective is particularly relevant to the operational side of UX research. While researchers focus on understanding users and generating insights, successful research also depends on the systems, processes, people, and coordination required to execute studies effectively.

As a Userlytics contributor, Lucas brings this operational perspective to conversations around UX research and the practical challenges involved in delivering research projects. His experience provides insight into the work that happens behind the scenes to connect organizations with research capabilities and help teams turn research plans into successful studies.

Through his experience in operations, strategy, research coordination, and cross-functional leadership, Lucas represents an important perspective within the broader UX research ecosystem: the ability to make research not only valuable, but also scalable, organized, and executable.