What is BYOU (Bring Your Own User)?
BYOU, which stands for Bring Your Own User (Participants), empowers you to take unprecedented control of your usability testing initiatives. Unlike traditional testing methodologies that often rely on predefined, general participant panels, BYOU liberates you from these limitations. It provides the flexibility to source and invite your own, highly specific users to participate in your studies.
This means you are no longer confined to a generic pool of testers. Instead, you have the freedom to recruit individuals who are directly relevant to your product, service, or business objectives. This could include:
- Your existing customers: Gain invaluable insights from the very people who use your product or service daily. This allows for feedback that is deeply rooted in real-world usage and satisfaction.
- Internal stakeholders: Involve colleagues, employees, or specific teams whose perspectives are crucial to the development and success of your offering.
- Highly niche user segments: Target specific demographics, psychographics, or behavioral groups that are critical to your market. For example, if you’re developing an app for professional photographers, you can invite professional photographers.
By enabling this precise targeting, BYOU ensures that the insights you gather are not just relevant, but deeply actionable. You can tailor your usability studies to precisely match your target audience, leading to feedback that directly addresses your specific pain points, validates your assumptions, and ultimately helps you build better user experiences. This approach maximizes the efficiency and effectiveness of your research, leading to more meaningful data and faster iteration cycles.
Q&A
There's no need for a BYOU participant to sign up into Userlytics or create an account. You can simply share a link that allows them to access the test directly. You can learn more about BYOU testing in the following help post. (https://help.userlytics.com/invite-participants-byou-only/)
Userlytics provides a simple and intuitive process for inviting your BYOU participants. Once you set up your study, you'll receive a unique study link that you can share directly with your chosen users via email, social media, or any other communication channel you prefer.
Yes. Participants can reuse the invitation link multiple times. It will generate a different code each time, which can be used each time with the Userlytics Recorder.
You can bring virtually any type of user you need! This includes, but is not limited to, your existing customers, prospective users, employees, internal teams, specific demographic groups, users with particular technical skills, or individuals with unique behavioral patterns relevant to your product or service.
BYOU offers unparalleled precision in participant selection, allowing you to recruit users who are a perfect match for your specific target audience. While Userlytics' panel provides diverse users for broad testing, BYOU is ideal when you need highly specific insights from your own customers, niche segments, or internal stakeholders, ensuring more relevant and actionable feedback.
While Userlytics offers flexibility with BYOU, specific account types or plans might have associated participant limits or pricing structures. It's best to check your Userlytics plan details or contact support for information regarding participant capacity.
In most cases, Userlytics allows for flexible participant recruitment strategies. You might be able to leverage both BYOU for highly specific segments and the Userlytics panel for broader testing, depending on your study design and platform capabilities. Consult Userlytics' support or documentation for specific guidance on combining recruitment methods.
Chrome and Edge are our recommended browsers, we first recommend participants clear browser cookies and cache and re-install our web extension with the below links:
Chrome Extension (https://chromewebstore.google.com/search/userlytics)
Edge Extension (https://microsoftedge.microsoft.com/addons/detail/userlytics-webrecorder)
After that, the participants can test the configuration with this debug test: https://www.userlytics.com/launch/ro3ltpik
